BULLA family dairy
stay cool with splits
An Australian summer has a look, feel and soundtrack all its own. The dry heat, sunburnt landscapes, cicadas buzzing and the slower pace of life. And on a sweltering summer day, every Aussie knows the challenge of finding the perfect shady spot to tuck into your well-deserved ice cream.
So we leaned into these sights, sounds and shadows of summer, showing the Aussie-isms of people seeking out a cool, shady spot with a delicious Bulla Splits ice cream.
Campaign: OOH, BVOD, Social, Digital/Web
Agency: Dig
Art Director: Kai Faulkner
Copywriter: Glenn Symmons
CD: Tim Bishop & Javier Romartinez
CCO: David Joubert
Production: Milos Mlynarik
Client: Bulla Family Dairy