bendigo bank

footy grows here

Bendigo Bank doesn’t just sponsor professional footy, they sponsor every level of it from the junior leagues to the big leagues. Wherever Bendigo Bank is, your game grows.

So we created the Footy Grows Here platform that harnesses all of the goodwill Bendigo Bank has earned with their grassroots sponsorship contributions all the way up to the AFL - proving that we know footy and we grow footy.

Campaign: TVC, ooh, radio, activation

Agency: Dig

Art Director: Kai Faulkner

Copywriter: Glenn Symmons

CCO: David Joubert

Client: Bendigo Bank

We kicked it off at one of the League's biggest games with a football-growing tree and high-energy messaged that showed up all around the stadium. 

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